LOGO • CONCEPT • MUSIC PLAYER
AUDIOWL
Audiowl is a small logo concept for a music player app.
The symbol combines an owl and a microphone through negative space, keeping the idea simple and easy to read. It was mostly a quick project to experiment with shapes and see how far I could simplify the concept.
TOOL :
- Procreate
- Illustrator
- Photoshop
OVERVIEW
Audiowl is a music app logo concept built around the atmosphere of late-night listening.The challenge was to create a symbol that felt calm, recognizable, and connected to the idea of curated music without becoming overly detailed or illustrative.
The approach was to design the logo around the shape of an owl, an animal strongly associated with the night. Using negative space helped keep the symbol simple and readable, while still combining the idea of an owl and a microphone into a single form. The purple color palette was chosen to reinforce a sense of calm, creativity, and thoughtful music selection.
The outcome is a minimal and recognizable identity system with a clear silhouette, strong contrast, and a color direction that supports the mood of the app across digital interfaces.
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